International Women’s Day, celebrated on March 8 every year, is a day celebrated to honor the achievements of women around the world and recognize their struggle to achieve equality. In 2024, International Women’s Day chose “WOMEN RECOGNIZED IN A GLORIOUS COUNTRY” as the theme to recognize the role of women in national development. This celebration encourages society to appreciate the important role of women in every aspect of life, be it in the family, career, or community.

The celebration of International Women’s Day 2024 was completed and officiated by YAB Dato’ Seri Anwar Bin Ibrahim, Prime Minister of Malaysia and also with YB Dato’ Sri Hajah Nancy Binti Shukri, Minister of Women, Family and Community Development. The celebration in 2024 has been held at the Sunway Pyramid Convention Centre. There are many activities that have been carried out there such as CEDAW Information, Advocacy Against Social Harassment, Self-Defense Demos, Civil Aspirations Women’s Forum, Talks on Tolerance of Violence Against Women, Exhibitions and Information Sessions with Women’s NGOs, Knowledge Sharing from Successful Women Entrepreneurs, Financial Advice Services and many more.

Superb Innovative Skills was invited by the Ministry of Women, Family and Community Development to open a booth to promote Kreasi and D’Athirah Magic Ruler (DMR). With the opportunity given, we promote to YAB Dato’ Seri Anwar Bin Ibrahim, Dato’ Seri Wan Azizah Wan Ismail, YB Dato’ Sri Hajah Nancy Binti Shukri, and the public about the advantages of DMR’s innovative products and the profile of the Kreasi community and the products produced by them. Promotions like this hope to help more communities out there.